Kaitlyn Rasmussen
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Designer Protein - packaging

The first instantized whey protein on the market in the early 90s, Designer Protein is a leader in its category. In my role I assist the Creative Director in concepting, designing and laying out labels for all our product offerings. 

The seven sub brands of Designer Protein: (from left) Essential 10, Aria, Sustained Energy, Designer Whey, Sunshine Protein, Lite Protein and Organic Pro 30

The seven sub brands of Designer Protein: (from left) Essential 10, Aria, Sustained Energy, Designer Whey, Sunshine Protein, Lite Protein and Organic Pro 30

One of our most popular SKUs, Designer Whey French Vanilla, 12oz - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

One of our most popular SKUs, Designer Whey French Vanilla, 12oz - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Lite Protein in Vanilla Cupcake and Chocolate Cookies & Cream

Lite Protein in Vanilla Cupcake and Chocolate Cookies & Cream

Single Packs & Boxes - in charge of adapting from original labels to fit packet dimensions and designing layout of boxes.

Single Packs & Boxes - in charge of adapting from original labels to fit packet dimensions and designing layout of boxes.

Essential 10 family - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Essential 10 family - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Sunshine Protein Family - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Sunshine Protein Family - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Aria protein family - in charge of designing back and nutritional panel layouts.

Aria protein family - in charge of designing back and nutritional panel layouts.

Designer Whey family - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Designer Whey family - collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Single Serve Packs - adapted layouts from original canister/jar labels

Single Serve Packs - adapted layouts from original canister/jar labels

Designer Whey Advanced -  collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Designer Whey Advanced -  collaborated on front panel design, in charge of designing back and nutritional panel layouts.

Organic Pro 30 - updated layouts for back and nutritional panels. 

Organic Pro 30 - updated layouts for back and nutritional panels. 

Designer Whey Native Whey Isolate -  collaborated on overall label design, developed graphs on back panel. 

Designer Whey Native Whey Isolate -  collaborated on overall label design, developed graphs on back panel.